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MARKETING

BE SEEN, BE HEARD

Our Story

STRATEGIC, CREATIVE, MULTI CHANNEL

WE ARE MARKETING

We design and deliver integrated marketing campaigns that help businesses grow, whether that means generating demand, increasing visibility, or launching something new. From lead generation to brand awareness, or what we like to call we exist marketing, we bring together the right mix of thinking, creativity and channels to deliver meaningful results. 

 

WHAT WE DO

We don’t believe in one size fits all marketing. Every business is different, so every campaign should be too. We work with B2B and B2C organisations of all sizes, across sectors including healthcare, technology, professional services, local businesses and charities. Our role is simple: to help you reach the right people, with the right message, through the right channels. Strategy underpins everything we do, but it’s never delivered in isolation. Instead, it’s embedded into every campaign to ensure activity is always aligned to clear goals, audiences and outcomes.

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COLLABORATIVE, TRANSPARENT, RESULTS-DRIVEN

HOW WE WORK

Our approach is collaborative, transparent and results‑driven:

  • Understand – Your business, audience and objectives

  • Plan – The right channels, messaging and creative approach

  • Execute – Campaigns delivered by specialists, with every channel working together

  • Optimise – Continuous improvement based on performance

  • Measure – Clear reporting tied back to your goals

OUR CORE
MARKETING CHANNELS

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INTEGRATED MULTI-CHANNEL CAMPAIGNS

We bring channels together in a deliberate, considered way, designing campaigns that feel cohesive, relevant and effective.

 

We plan and execute campaigns that combine digital, content and offline activity ensuring each channel supports the others and drives momentum throughout the buyer journey.

 

This can include:

  • Email, paid and organic digital activity

  • Content and creative assets

  • Direct mail and phone follow‑up

  • Social media and paid social

  • Landing pages and conversion journeys

 

Outcomes: Higher response rates • Stronger campaign impact • Clear ROI

OUR APPROACH

LET'S BUILD SOMETHING THAT WORKS

Whether you need to generate demand, grow awareness, or launch a fully integrated campaign, we’ll help you get there.

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READ ALL ABOUT IT

THE JUICE

See what we’ve been up to!
Take a dive into the latest edition of The Juice, our quarterly newsletter with freshly pressed news and updates from AP&C.

GET TO KNOW US

THE MARKETING TEAM

Our Marketing Team connects creativity with strategy, turning ideas into campaigns that inspire and deliver results. Meet the storytellers behind the strategy!

OUR SERVICES

DISCOVER WHAT WE DO

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We are absolutely thrilled with the incredible bus wrap design created by AP&C. Their team truly understood our vision and brought it to life in a way that is both eye-catching and impactful. This design will help us raise awareness of our work and reach even more young people in need of support across our communities. Thank you, AP&C, for your creativity, professionalism and dedication to our cause!

LOUISA MERCHANT

Marketing & Business Development Manager,

Berkshire Youth

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